I recently received the new Em Cosmetics Lip Mage Tinted Serum* in PR and was so excited to try out this formula. These apply with a glossy, light, non sticky texture and also leave a stain on the lips. They feel really comfy on the lips and are formulated with hydrating ingredients which is also a nice plus. The color is buildable where you can apply a light coat and blend it out with your finger for a soft look, or apply on heavier for a bolder color. I really enjoyed the shades in this collection, after you check out the swatches below let me know which shade is your favorite!